Monthly Archives: November 2012

November 29

Pinterest Is Now Officially Open For Business

By Danielle Gillette It seems that Pinterest is quickly becoming the place to be online: it had 3.3 million unique visitors in October and it had 2000% more pageviews compared to June – that’s not a typo, that’s literally two thousandpercent, according to a recent comScore survey. Brands have been on Pinterest all along, but last week Pinterest just launched Pinterest […]

November 26

Creating an Integrated Marketing Program Using PR, Marketing, and Sales

It is commonly known in the business world that Public Relations, Marketing and Sales work closely together and work off each other to succeed, but how? In reality, a business thrives better when all three elements are integrated and work closely together. Public relations can be described as the activities that build credibility and awareness for your company through third-party […]

November 14

Why Email Marketing Is Still Relevant

By Danielle Gillette Social media may be all the rage nowadays, but that doesn’t mean you should abandon your email marketing campaigns just yet. A recent study by the Radicati Group found that there are 3.3 billion email accounts worldwide today compared to just about 2.7 billion active social networking accounts (PDF). Odds are good that your […]

November 08

Using Instagram For Your Brand

By Danielle Gillette Instagram may be a relative newcomer to the social media scene (it’s less than two years old!), but it’s already exploded in popularity. Facebook acquired it earlier this year for $1 billion, and a recent study from Simply Measured has found that 54% of the world’s top brands are now using the photo-sharing platform. So if […]